Client/Agency:
Universal Music Group, Sound Bites Studios
Services:
Ideation, Storyboarding, Lyric Video, Motion Graphics, 3D Modelling/Texturing, 3D Rigging/Animation, CG Rendering, Multichannel Compositing, Editing & Color Grading
Project Overview:
I had the opportunity to pitch for, direct and produce a range of innovative and unique Lyric videos for various of Take That’s most beloved hits. This was a fantastic creative workout, designing for and exercising many bespoke, 2D and 3D animation approaches. My sucsessful pitches went on to become the collection of videos below.