Project Overview:

I was tasked by the team at Modern English with developing the creative elements for Slurpee's brand activation experience site. Fans were encouraged to pour their unique Slurpee combination to celebrate National Slurpee Day, leading to a bespoke digital collectable reward upon sign-up.

Working closely under the Brand guidelines, I developed a range of style tests, design form factors and animation mock-ups to aid the Dev team in realising the client's vision. The following breakdown images showcase some elements of the 3D work undertaken and a few mobile website snippets of Modern English Digital's live build composed from the final rendered assets.